" to all the ladies out there "

Founder's Message

 Since I was young, I was always driven by a quest for excellence. My ambitions reached for the sky, and my energy knew no limits. I felt destined for the world of beauty. I always had big dreams, and though the challenges were formidable, I persevered to achieve my vision.


This is where La Plus Belle was conceived, growing to become the sanctuary of beauty, positivity, and inspiration for every Arab woman.


I extend heartfelt gratitude to our clients, team, and partners who have all been an integral part of our success. And a special thanks to my family who have walked with me every step of this journey.


I have never abandoned my dreams, and I encourage you to persist in pursuing yours, because you have the power to achieve them.

Souhaila Bairouty

Founder & CEO

Our Story

La Plus Belle, the premier destination for beauty and wellness, was established in Kuwait in 1997 by Mrs. Souhaila Bairouty. Our original branch in Shaab is still operational until this day. In 2016 we inaugurated our flagship beauty lounge at Boulevard Park, Salmiya, Spanning over 2800 sqm. 

With our luxurious facilities and qualified experts, we stand as the largest beauty lounge in the Middle East, offering a comprehensive range of services including hairstyling, spa treatments, aqua therapy, bridal and makeup services. 

With a commitment to personalized care and exceptional experience, we feature the latest in beauty solutions and state-of-the-art equipment, ensuring that each visit is a transformative experience of beauty, luxury, and creativity.

+27
Years of experience

Our Vision

To be the premium destination for beauty and wellbeing, setting industry standards with our highly trained experts, highest-quality products, and unwavering commitment to luxury.

+2K
Customers Satisfied
+35
Awards Recived

Our Promise

To ensure that every customer feels valued and part of our community, providing exceptional service and unforgettable moments of luxury.

We strive to build trust, enhance beauty, and project loyalty in every visit.

 

Our Values

A personalized beauty and wellness experience for every customer.

A luxurious environment for our customers to indulge in their beauty experience.

A credible, trustworthy and well-trained team who can deliver impeccable service.

 

Meet Our Team

Safaa

Hair Designer Expert

Nazik

Hair Dresser

Shangol

Senior Haircut Specialist

Pinar

Haircut Expert

Aida

Senior Haircut Specialist

Ayka

Hair Dresser

Aigul

Haircut Expert

Marwa

Hair Colorist

Aida

Haircut Expert

Arbia

Hair Colorist

Rahma

Hair Colorist

Dilek

Blow Dry Specialist

Sibel

Hair Colorist

Gulbahar

Blow Dry Specialist

Rowena

Hair Colorist

Asia

Blow Dry Specialist

Esra

Blow Dry Specialist

Mayyar

Blow Dry Specialist

Ferdous

Blow Dry Specialist

Fayzeh

Blow Dry Specialist

Fatemah

Makeup Artist

Bee

Massage Therapist

Nishat

Hair Stylist

Sona

Massage Therapist

Ines

Hair Colorist

Nardin

Facial Specialist

Sam

Massage Therapist

Faten

Facial Specialist

Leen

Massage Therapist

Iman

Facial Specialist

Gan

Massage Therapist